REMOVAL

How the Google Review Appeal Process Works

If Google decides a reported review doesn’t break its policies, you can usually ask for another look.

Where to appeal

Google’s review management tool lists reviews you have reported. Where an appeal is available, you can submit it from there.

What to include

• The specific policy the review breaks.
• Evidence: no booking record, proof of a conflict of interest, or details that don’t match your business.
• A short, factual explanation with no emotional language.

What happens next

Google reviews the appeal and sends a decision. Appeals often get more careful attention than the first report.

If the appeal fails

You may have reached the end of Google’s process. Focus on responding publicly and growing genuine reviews.